This tower appears as MC Group’s headquarters ‘MC Tower’ in Graceful Family/Elegant Family (우아한 가) (MBN, 2019) – as seen in episode 2, for instance.

Cheon Soo-Ho (Kim Jung-Hyun) finds Seol Ji-Hyun (Seohyun of Girls’ Generation) on the rooftop of this building (which appears as the rooftop of Soo-ho’s apartment complex) about to end her life in episode 10 of Time (시간) (MBC, 2018). He comes to stand next to her and tells her to either chose a happy life or to jump down together with him — mentioning that he understands her feeling that she might be better off dead as he had felt the same when his mother died.

— Psy does his horse-riding dance on top of this building in ‘Gangnam Style (강남스타일)’ (2012).

ASEM Tower [아셈타워], part of the World Trade Center Seoul [한국종합무역센터], is an office building located in Seoul’s neighrbohoor Samseong-dong [삼성동] in the Gangnam District [Gangnam-gu/강남구]. The building was constructed in 2000 for the the Third Asia-Europe Meeting (ASEM 3); hence its name.

Address
517 Yeongdong-daero, Samseong 1(il)-dong, Gangnam-gu, Seoul
서울 강남구 영동대로 517
(삼성동 159)
Geolocation: 37.513147, 127.059741

Getting here
Bongeunsa Station [봉은사역], Seoul Subway Line 9, Exit 7

— submitted by Marion KDL