This is seen as the office tower of Hyung Sung, where Han Jae-hyun (Yoo Ji-tae) serves as vice-president in When My Love Blooms/The Most Beautiful Moment in Life (화양연화 – 삶이 꽃이 되는 순간) (tvN, 2020) — as seen in episodes 1 & 2 when Yoon Ji-soo (Lee Bo-young) joins in on the labor protest outside the building.

This tower appears as Dong Han’s headquarters in Yoobyeolna! Chef Moon/Unique! Chef Moon/Eccentric! Chef Moon (유별나! 문셰프) (Channel A, 2020).

This tower appears as MC Group’s headquarters ‘MC Tower’ in Graceful Family/Elegant Family (우아한 가) (MBN, 2019) – as seen in episode 2, for instance.

Cheon Soo-ho (Kim Jung-Hyun) finds Seol Ji-hyun (Seohyun of Girls’ Generation) on the rooftop of this building (which appears as the rooftop of Soo-ho’s apartment complex) about to end her life in episode 10 of Time (시간) (MBC, 2018). He comes to stand next to her and tells her to either chose a happy life or to jump down together with him — mentioning that he understands her feeling that she might be better off dead as he had felt the same when his mother died.

As seen in Legally, Dad/Stepdad on Paper/Dad on Documentation (서류상 아빠) (Studio Dia, 2020).

ASEM Tower [아셈타워], part of the World Trade Center Seoul [한국종합무역센터], is an office building located in Seoul’s neighborhood Samseong [Samseong-dong/삼성동] in the Gangnam District [Gangnam-gu/강남구]. The building was constructed in 2000 for the the Third Asia-Europe Meeting (ASEM 3); hence its name.

Address
517 Yeongdong-daero, Samseong 1(il)-dong, Gangnam-gu, Seoul, South Korea
서울특별시 강남구 영동대로 517
(삼성동 159)
Geolocation: 37.513147, 127.059741

Getting here
Bongeunsa Station [봉은사역], Seoul Subway Line 9, Exit 7

— submitted by Marion KDL
— When My Love Blooms, Legally, Dad added by Mich KDL